Frequently Asked Questions (FAQ) - Kartha NFC Premium SmartCard

Detailed information on technology, security, AI, and SmartCard functionality.

I. SmartCard Technology and Functionality

# Question Answer
1 What type of product is the Kartha NFC Premium SmartCard? It is the Best Premium SmartCard in Mexico and an All-in-One Platform with integrated Artificial Intelligence.
2 What communication technology does the SmartCard use? It uses NFC (Near Field Communication) technology and operates on the 13.56 Mhz RFID frequency.
3 What is the capacity of the integrated chip in the SmartCard? It has a 50KB Chip.
4 How many different profiles can I have on a single SmartCard? It allows configuring up to **2 Different Profiles** on a single SmartCard.
5 Can I share my information if I don't have an internet connection? Yes, the SmartCard is the only Digital SmartCard that can work **Off-line**, meaning it does not require internet or a telephone network.
6 How many languages does the platform support for profile viewing? The digital profile can be viewed in **132 Languages**.
7 How many information fields can I configure in my profile? It offers up to **1,000 configurable Fields**.
8 How many social networks can I connect my SmartCard to? It allows connection with up to **32 customizable Social Networks**, and the platform supports **42 Social Networks** in total.
9 Can I integrate my SmartCard into my phone's digital wallet? Yes, the digital SmartCard is compatible with integration into **Apple Wallet** and **Google Wallet**.
10 Can my card data be updated? Yes, it allows users to **change and update their information** as many times as necessary through the portal.
11 What options do I have for the main visual content of my profile? The main Banner can be a Photo, a Video up to 10 Mb, or a linked YouTube Video.
12 Is there any limit to the repetition of social networks on the profile? No, the profile allows **No limit on social network repetition**.
13 What type of QR codes does the SmartCard handle? It includes **Double High-Generation QR Code** which can carry text or logo, plus **3 available QR Codes**.
14 Does the card have download options on the phone? Yes, it allows direct download to the **Home Screen** on **iPhone, Android, and Windows** devices.
15 How can I share my SmartCard digitally? It can be shared through internal phone Apps such as WhatsApp, AirDrop, and NearShare.

II. Artificial Intelligence (AI), Analytics, and Marketing

# Question Answer
16 What Artificial Intelligence integration does the platform include? It includes integration with **ChatGPT and Gemini**.
17 How does the "Kartha Intelligence" AI work? It allows customizing business information, storing a knowledge base that generates answers based on user's own criteria, with a "human sense".
18 What is the integration with Gemini used for on the platform? Gemini allows giving content suggestions based on its "global data mainframe".
19 What type of *insights* does the Analytics feature offer? It offers **Analysis and Metrics (Analytics)** on card interaction, including usage statistics and **Geolocation** reference.
20 Does the SmartCard help in capturing potential customers? Yes, it includes a **Lead Generator** with the option for **Excel Export** and **Automatic Email Generation**.
21 What special feature does the Google Reviews function have? It enables the **Google Reviews** feature which helps with **Positioning** and receiving **Recommendations from Users**.
22 Does the platform have Facebook Pixel integration? Yes, the Landing Page includes the **Facebook Pixel** feature.
23 Does Kartha offer any type of personalized URL? Yes, it offers a **Landing Page with custom URL**.
24 Can the SmartCard be used for loyalty programs? Yes, it allows implementing digital **Loyalty Programs** by storing customer information.
25 What is the benefit of the "Advertising Link" feature? It allows including an **Advertising Link** on the profile.

III. Security and Certifications

# Question Answer
26 How does Kartha address information security? It addresses security with **advanced technology** and a **Virtual Security System on SSD NVME Servers**.
27 What is the operating speed of Kartha's servers? The SSD NVME servers manage **75,000 operations per second**.
28 Does Kartha have data protection insurance? Yes, it is the only Mexican company with **Data Protection, Extortion, and Fraud Insurance from GNP**.
29 What endorsement does Kartha have regarding the use of Personal Data? It is endorsed by the **Mexican Internet Association MX** with a **trust seal** for the use of Personal Data.
30 What is the name of Kartha's security system? The system is identified with the **Cerber Security** brand.
31 Are backups of the information performed? Yes, the system includes **daily backups** and anti-hacking measures.
32 What quality certification is in process? The company is in the process of **ISO 9001-2015 Certification**.
33 Does the platform allow access control to events or facilities? Yes, the SmartCard can be used for **Access Control** to facilities, events, or restricted areas.
34 What is the Kartha MasterCard (for companies)? It is an option for the **generation of a master card** for internal or external communication (the employee cannot modify the original content).
35 What happens to the information on Kartha MasterCards when it is updated? The information is updated **immediately across all issued cards**.

IV. Sustainability, Products, and Recognitions

# Question Answer
36 How does Kartha contribute to environmental sustainability? The card is **Eco-Friendly**, and Kartha invests part of its profits in **tree planting** through **Ecologi**.
37 What platform does Kartha collaborate with for climate contributions? It collaborates with the **Ecologi** platform.
38 What is Ecologi's mission? It helps companies measure and reduce their emissions, restore our planet, and report their progress towards net zero.
39 Has Kartha won awards in Mexico? Yes, it has been a **TWO-TIME WINNER** of the **PRESTIGE AWARDS MEXICO 23/24**.
40 Has Kartha won international awards? Yes, it won the **Software Development Company of the Year** award at the **Central America Prestige Awards 2022/23** and was **Awarded in Dubai 2024**.
41 Is Kartha a Mexican company? Yes, it is a **young Jalisco-based company** that developed the card with Swiss, German, and Mexican design.
42 Was the SmartCard recognized for its positive impact? Yes, it was recognized for its **SmartCard Positive Impact & Ai Responsability**.
43 Is there an option for a card without physical printing? Yes, the **Kartha Digital Only** product does not include a physical card.
44 How can I find out about exclusive promotions and discounts? **Exclusive Discounts for Cardholders** are obtained through **Código 33 Business Directory**.
45 What is the "Código 33 Business Directory"? It is a business directory awarded by New World Report in 2022, included in the Kartha platform.
46 What type of premium metal hardware does Kartha offer? It offers the **Kartha Ai Premium NFC Metal SmartCard** manufactured in **Matte Black Stainless Steel**.
47 What is the unit cost of the Kartha Metal SmartCard? The unique cost is **$1,950.00 pesos plus IVA (VAT)**.
48 What is the volume cost (starting from 25 units) of the Kartha Metal SmartCard? The cost per unit is **$1,600.00 pesos plus IVA (VAT)** starting from 25 SmartCards.
49 What is the cost of the PVC SmartCard (Kartha Ai Color Premium NFC SmartCard)? The unique cost is **$1,250.00 pesos plus IVA (VAT)**.
50 What is the cost of the Kartha Digital Only starting from 25 units? The cost is **$550.00 pesos plus IVA (VAT)** starting from 25 digital SmartCards.